**adidas** is a multinational corporation, founded and headquartered in Germany, that designs and manufactures shoes, clothing and accessories. It is the largest sportswear manufacturer in Europe. adidas has made an impact not only on sport and athletes, but on fashion, music, culture, sustainability and beyond. **adidas' logo is three stripes**, which is used on the company's clothing and shoe designs as a marketing aid. The branding, which adidas bought in 1952 from Finnish sports company Karhu Sports, became so successful described adidas as "The three stripes company".